Email Marketing: Why Your Organization Needs It
As social media continues to dominate communications, you might be wondering: Is email marketing still effective? Short answer: Yes! Email marketing remains one of the most powerful communications tools for organizations. Whether you run a corporate business, a small startup, or a nonprofit, email provides a direct and cost-effective way to engage your audience, build…
Digital Communication Etiquette: 5 Dos and Don’ts in the Workplace
As more of our communication moves online and we rely on digital tools for collaboration, we must strike a respectful balance between working styles and communication preferences. Different generations may have varying ideas of what constitutes professional communication. While Gen Z might be comfortable using emojis and slang, baby boomers may prefer a more formal…
Listening to Your Supporters: Harnessing Social Media Insights for Non-profits
For a non-profit, listening is just as important as spreading awareness. It’s crucial for understanding your supporters’ needs, building stronger relationships, and creating a greater impact. And while we can’t read minds, social media is the next best thing. It’s like a superpower that lets you tune into your community’s thoughts, feelings, and needs in…
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