Brands and users continue to flee Twitter/X. Learn how to join Bluesky - "New Twitter" - and why you should with these 5 steps
Blog
5 tips for prompting image generating AI
It can be hard to keep up with the rapidly changing technology. AI image generation has taken off and is being used in professional settings from blogs to fashion campaigns. So how do we use it? You need to be specific to create interesting images with AI image-generating platforms. Artificial intelligence doesn’t understand what “beautiful” … Continue reading 5 tips for prompting image generating AI
How to write AI text prompts
To get the most out of a text-generating AI program, such as ChatGPT, you need to write a good prompt. It’s not as intuitive as you might expect. Here are our top 5 tips, using a relevant example for PR professionals, on how to craft the best AI prompts to generate higher-quality text. Photo by … Continue reading How to write AI text prompts
A quick AI guide for PR pros
Generative AI has taken the world by storm, proving itself to be a transformational, world-changing technology. Whether producing images, text, videos, or sound, artificial intelligence is now capable of quickly generating relatively high-quality content. So what’s the best way to use this technology—specifically in the world of communications and marketing—if at all? Short answer: it’s … Continue reading A quick AI guide for PR pros
5 ways to boost your social media content this summer
Noticing a lull in your summer social media schedule and not sure what to post? Summer is a great time to get a little bit playful and share personal stories, but don’t be afraid to reuse your evergreen content! Here are our top tips to keep your content engaging for your audience: Evergreen content Meet … Continue reading 5 ways to boost your social media content this summer
5 Easy Ways to Write Better in English
For even the best writers Writing is challenging for many of us. We have good ideas, but putting them to paper can be harder than we anticipate. I’ve seen many smart people produce very hard-to-understand texts. We can do better. Follow these 5 tips to improve your English writing: Less is more. If you can … Continue reading 5 Easy Ways to Write Better in English
6 steps to help your organization communicate what it does
How to develop consistent and unique key messages Do you ever find yourself thinking – wow, my colleagues, bosses and I all describe our organization, work and priorities completely differently?! You aren’t alone – this is a common challenge in companies, nonprofits and even governments, big and small. The best way to start unifying how … Continue reading 6 steps to help your organization communicate what it does
Barber Communications 